S.No Title of the research Paper Author (S) Name of the Journal Vol. Number Page No. Year of Publication
1 Digital Marketing A Catalyst In Creating Brand Image Through Customer. Dr. Ennala Deepa &  Dr. M. Geeta Turkish Journal of Computer and Mathematics Education 12 4 1308-1315 2021
2 Impact Of Service Environment For Effective Consumer Behavior In Retails Industry With Reference To Heritage Super Market. Dr.  L Komagana & Dr.  Kiran Kumar Thoti Turkish Journal of Computer and Mathematics Education 12 3 4357-4364 2021
3 Sustainable Smart Cities And Their ICT Practices. Dr. K. Bhavana Raj & Dr.  Mohmad Mushtaq Khan Springer - - 469-475 2021
4 Forty Years Of European Management Journal: A Bibliometric Overview. Dr. Ramulu Bhukya, Dr. Justin Paul,  Dr.  Minas Kastanakis & Dr. Sarah Robinson European Management Journal - - 1 2021
5 Longitudinal Analysis Versus Cross-Sectional Analysis In Assessing The Factors Influencing Shoppers’ Impulse Purchase Behavior – Do The Store Ambience And Salesperson Interactions Really Matter? Dr. Bharath Shashanka Katakam ,Dr.  Ramulu Bhukya , Dr.  Raja Shekhar Bellamkonda & Dr.  Nagaraj Samala Journal of Retailing and Consumer Services 61 - 01--11 2021
6 Covid 19: Impact Of MSME's On Indian Economy. Dr.  B. Balanagalakshmi & Dr. Sukhavasi Santha Kumari Annals of R.S.C.B 25 3 1822 - 1827 2021
7 Customer Awareness On Forex Exchange Currency Activities In India
With Reference To South Andhra Pradesh (Rayalaseema) Location.
Dr.  Ch Shankar &Dr.  Kiran Kumar Thoti Journal of Critical Reviews 7 6 2089-2096 2020
8 Decision Behavior Of Farmers’ On Adoption Of Price Risk Management Dr.  Ch Shankar Psychology And Education 57 9 1718-1725 2020
9 Factors That Affect The Digital Banking Adoption In Hyderabad City-UTAUT Model Approach. Dr. K.Suma vally & Dr. Ch.Shankar European Journal of Molecular & Clinical Medicine 7 4 857-865 2020
10 Success Of New Product Launch By New Process Flow. Dr. Ennala Deepa &  Dr. M. Geeta European Journal of Molecular & Clinical Medicine 7 7 6690-6697 2020
11 Role Of Psychological Well Being Accomplishments For Employees In Enhancing Performance Sustainable HRM. Dr.  P Kranthi, Dr. Kiran Kumar Thoti, Dr.  Mohammed Abdul Mateen & Dr.  K. Nageswara Rao Psychology And Education 57 9 4345-4349 2020
12 Motivating Students & Teachers In Higher Education With Reference To Pandemic Situations. Dr. Kiran Kumar Thoti, Dr.  Dhanikonda Rama Lingeswara Sarma & Dr.  GLN Sravan Kumar PalArch's Journal of Archaeology of Egypt/ Egyptology 17 9 1244-1249 2020
13 Development Of Pay Package And Intellectual Capital Through Human Resource Audit. Dr. Kiran Kumar Thoti, Dr. Ch Shankar &                     Dr. T Shanmugapriya Test Engineering & Management 83 - 9146 - 9160 2020
14 Customer Preferences For Selecting The Diary Products In Covid 19 Circumstance With Reference To Andhra Pradesh. Dr. Oruganti Surya Soma Sankar & Dr. Kiran Kumar Thoti Journal of Critical Reviews 7 5 2022-2027 2020
15 Factors Determining The Role Of Brand In Purchase Decision Of Sportswear. Dr.  Kunal Gaurav, Aishwarya Suraj Ray & Nawal Kishor Sahu PalArch's Journal of Archaeology of Egypt/ Egyptology 17 7 2168-2186 2020
16 Adoption Of IT Tools In The Msme Sector In India. Dr. K. Bhavana Raj & Dr.  Mohmad Mushtaq Khan South African Journal of Economic and Management Sciences 23 9 01--05 2020
17 Impact Of Liquidity On Profitability In Telecom Companies. Dr. K. Bhavana Raj & Dr.  Mohmad Mushtaq Khan International Journal of Disaster Recovery and Business Continuity 11 3 175-185 2020
18 Liquidity-Profitability Analysis & Prediction Of Bankruptcy- A Study Of Select Telecom Companies. Dr. K. Bhavana Raj & Dr.  Mohmad Mushtaq Khan Journal of Critical Reviews 7 3 307 2020
19 Smart Cites Mission In India-Issues And Challenges. Dr. K. Bhavana Raj & Dr.  Mohmad Mushtaq Khan Jour of Adv Research in Dynamical & Control Systems 12 2 1329-1333 2020
20 Cloud Computing Technology-Security Issues In Banks-An Overview. Dr.  B. Balanagalakshmi & Dr.  Sujeevan Kumar Bullard European Journal of Molecular & Clinical Medicine 7 2 5299-5304 2020
21 Micro Finance And Impact Of Digitalization. Dr.  M. Geeta & Dr.  C. Naga Sivanand International Journal of Management (IJM) 11 7 1651-1659 2020
22 Marketing Strategies Of Micro Finance Institutions In India. Dr. Ennala Deepa &  Dr. M. Geeta International Journal of Management (IJM) 11 9 1667-1674, 2020
23 Micro Finance: Rural Financial Inclusion By Banking Sector In India. Dr.  M. Geeta & Dr.  C. Naga Sivanand Solid State Technology 63 6 14185-14193 2020
24 Working Capital Practices In Select State Owned And Private Owned Power Distribution Utilities In India. Dr. Syed Azhar,Dr.  Waqar Ahmad & Dr.  Khudisya Zeeshan Test Engineering & Management 83 - 15342 - 15359 2020
25 Employees’ Perception On Diversity In Management. Dr.  B. Balanagalakshmi & Dr. Sukhavasi Santha Kumari International Journal of Recent Technology and Engineering (IJRTE) 8 1 07--11 2019
26 Employees’ Satisfaction On Retention Management Practices. Dr. B. Balanagalakshmi & Dr.  Sukhavasi Santha Kumari International Journal of Recent Technology and Engineering (IJRTE) 8 1 142-148 2019
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